Experienced UX Design

Andy Cascone Portfolio - Expertise

Areas of Expertise

In all my efforts, I consistently demonstrate my ability to

  • Work on multiple simultaneous projects and clients while ensuring that each is given the right amount of attention and care

  • Collaborate effectively across with all roles in development: Account management, Project management, Strategy, Business Analysts, SME’s, Web and Mobile Developers, Technologists, Visual Designers and Copywriters, Content, Measurement, Social, Marketing/Sales, and Executive Sponsors and Leadership

  • Flex to different processes, tools and team structures based on what’s best for the project and budget

  • Be a practitioner and student of good experience - always grounded in an understanding of who the users are, what they’re trying to achieve and how to enable them to succeed

  • Ensure that business and branding needs are integral to all design considerations

Types of Experience

 

Agile design and development
Application design (Mobile/Web)
Design Systems
CMS
Email/SMS Marketing and Servicing
Landing Pages
Lead Generation
Native Mobile and Responsive Design
Heuristic Analysis

 

New Business/Pitches
Site Maps & User Flows
Flowcharting
Screen design and wireframing
Social integration (API-based)
Usability and Competitive Research
User Journeys and Use Case Development
Workshops


Industry Verticals

The industries and companies shown below represent experience at Digitas and VMLY&R. Please reference my portfolio examples.

Financial Services

Financial Services

Financial Services

Retail

Retail

Retail

Technology

Technology

Technology

TeleHealth and Pharmaceuticals

TeleHealth and Pharmaceuticals

TeleHealth and Pharmaceuticals

Leisure and Travel

Leisure and Travel

Leisure and Travel

Telecommunications & Data Services

Telecommunications and Data Services

Telecommunications and Data Services

Medical Devices and Supplies

Medical Devices and Supplies

Medical Devices and Supplies

CPG (Consumer Packaged Goods)

CPG - Consumer Packaged Goods

CPG - Consumer Packaged Goods

Construction and Real Estate

Construction and Real Estate

Construction and Real Estate


Tools

 

Adobe XD
Axure
Balsamiq
Figma
InVision
OmniGraffle
Sketch

 

JIRA
SharePoint/MS Teams
Squarespace

 

Facebook Ads Manager
Keynote
Google Workspace (Slides, Sheets, Docs)
Microsoft (Powerpoint, Excel, Word, Project)
Trello